the americanization of edward bok-第28章
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or Briggs and asked: 〃Doctor; what really is heresy?〃
Doctor Briggs; taken off his guard for a moment; looked blankly at his young questioner; and repeated: 〃What is heresy?〃
〃Yes;〃 repeated Bok; 〃just what is heresy; Doctor?〃
〃That's right;〃 interjected Doctor Patton; with a twinkle in his eyes; 〃what is heresy; Briggs?〃
〃Would you be willing to write it down for me?〃 asked Bok; fearful that he should not remember Doctor Briggs's definition even if he were told。
And Doctor Briggs wrote:
〃Heresy is anything in doctrine or practice that departs from the mind of the Church as officially defined。
Charles A。 Briggs。
〃Let me see;〃 asked Doctor Patton; and when he read it; he muttered: 〃Humph; pretty broad; pretty broad。〃
〃Well;〃 answered the nettled Doctor Briggs; 〃perhaps you can give a less broad definition; Patton。〃
〃No; no;〃 answered the Princeton theologian; as the slightest wink came from the eye nearest Bok; 〃I wouldn't attempt it for a moment。 Too much for me。〃
On another occasion; as the two were busy in their discussion of some article to be inserted in the magazine; Bok listening with all his might; Doctor Patton; suddenly turning to the young listener; asked; in the midst of the argument: 〃Whom are the Giants going to play this afternoon; Bok?〃
Doctor Briggs's face was a study。 For a moment the drift of the question was an enigma to him: then realizing that an important theological discussion had been interrupted by a trivial baseball question; he gathered up his papers and stamped violently out of the office。 Doctor Patton made no comment; but; with a smile; he asked Bok: 〃Johnnie Ward going to play to…day; do you know? Thought I might ask Mr。 Scribner if you could go up to the game this afternoon。〃
It is unnecessary to say to which of the two men Bok was the more attracted; and when it came; each quarter; to figuring how many articles could go into the Review without exceeding the cost limit fixed by the house; it was always a puzzle to Doctor Briggs why the majority of the articles left out were invariably those that he had brought in; while many of those which Doctor Patton handed in somehow found their place; upon the final assembling; among the contents。
〃Your articles are so long;〃 Bok would explain。
〃Long?〃 Doctor Briggs would echo。 〃You don't measure theological discussions by the yardstick; young man。〃
〃Perhaps not;〃 the young assembler would maintain。
But we have to do some measuring here by the composition…stick; just the same。〃
And the Union Seminary theologian was never able successfully; to vault that hurdle!
From his boyhood days (up to the present writing) Bok was a pronounced baseball 〃fan;〃 and so Doctor Patton appealed to a warm place in the young man's heart when he asked him the questions about the New York baseball team。 There was; too; a baseball team among the Scribner young men of which Bok was a part。 This team played; each Saturday afternoon; a team from another publishing house; and for two seasons it was unbeatable。 Not only was this baseball aggregation close to the hearts of the Scribner employees; but; in an important game; the junior member of the firm played on it and the senior member was a spectator。 Frank N。 Doubleday played on first base; William D。 Moffat; later of Moffat; Yard & Company; and now editor of The Mentor; was behind the bat; Bok pitched; Ernest Dressel North; the present authority on rare editions of books; was in the field; as were also Ray Safford; now a director in the Scribner corporation; and Owen W。 Brewer; at present a prominent figure in Chicago's book world。 It was a happy group; all closely banded together in their business interests and in their human relations as well。
With Scribner's Magazine now in the periodical field; Bok would be asked on his trips to the publishing houses to have an eye open for advertisements for that periodical as well。 Hence his education in the solicitation of advertisements became general; and gave him a sympathetic understanding of the problems of the advertising solicitor which was to stand him in good stead when; in his later experience; he was called upon to view the business problems of a magazine from the editor's position。 His knowledge of the manufacture of the two magazines in his charge was likewise educative; as was the fascinating study of typography which always had; and has today; a wonderful attraction for him。
It was; however; in connection with the advertising of the general books of the house; and in his relations with their authors; that Bok found his greatest interest。 It was for him to find the best manner in which to introduce to the public the books issued by the house; and the general study of the psychology of publicity which this called for attracted Bok greatly。
Bok was now asked to advertise a novel published by the Scribners which; when it was issued; and for years afterward; was pointed to as a proof of the notion that a famous name was all that was necessary to ensure the acceptance of a manuscript by even a leading publishing house。 The facts in the case were that this manuscript was handed in one morning by a friend of the house with the remark that he submitted it at the suggestion of the author; who did not desire that his identity should be known until after the manuscript had been read and passed upon by the house。 It was explained that the writer was not a famous author; in fact; he had never written anything before; this was his first book of any sort; he merely wanted to 〃try his wings。〃 The manuscript was read in due time by the Scribner readers; and the mutual friend was advised that the house would be glad to publish the novel; and was ready to execute and send a contract to the author if the firm knew in whose name the agreement should be made。 Then came the first intimation of the identity of the author: the friend wrote that if the publishers would look in the right…hand corner of the first page of the manuscript they would find there the author's name。 Search finally revealed an asterisk。 The author of the novel (Valentino) was William Waldorf Astor。
Although the Scribners did not publish Mark Twain's books; the humorist was a frequent visitor to the retail store; and occasionally he would wander back to the publishing department located at the rear of the store; which was then at 743 Broadway。
Smoking was not permitted in the Scribner offices; and; of course; Mark Twain was always smoking。 He generally smoked a granulated tobacco which he kept in a long check bag made of silk and rubber。 When he sauntered to the back of the Scribner store; he would generally knock the residue from the bowl of the pipe; take out the stem; place it in his vest pocket; like a pencil; and drop the bowl into the bag containing the granulated tobacco。 When he wanted to smoke again (which was usually five minutes later) he would fish out the bowl; now automatically filled with tobacco; insert the stem; and strike a light。 One afternoon as he wandered into Bok's office; he was just putting his pipe away。 The pipe; of the corncob variety; was very aged and black。 Bok asked him whether it was the only pipe he had。
〃Oh; no;〃 Mark answered; 〃I have several。 But they're all like this。 I never smoke a new corncob pipe。 A new pipe irritates the throat。 No corncob pipe is fit for anything until it has been used at least a fortnight。〃
〃How do you break in a pipe; then?〃 asked Bok。
〃That's the trick;〃 answered Mark Twain。 〃I get a cheap mana man who doesn't amount to much; anyhow: who would be as well; or better; deadand pay him a dollar to break in the pipe for me。 I get him to smoke the pipe for a couple of weeks; then put in a new stem; and continue operations as long as the pipe holds together。〃
Bok's newspaper syndicate work had brought him into contact with Fanny Davenport; then at the zenith of her career as an actress。 Miss Davenport; or Mrs。 Melbourne McDowell as she was in private life; had never written for print; but Bok; seeing that she had something to say about her art and the ability to say it; induced her to write for the newspapers through his syndicate。 The actress was overjoyed to have revealed to her a hitherto unsuspect